Trade & Wholesale
We supply premium coastal lifestyle products to retailers, hospitality businesses, and brand partners across New Zealand.
Who we work with
Beachkit works with a carefully selected network of New Zealand stockists and trade partners. We're not looking to be in every store — we're looking to be in the right stores, represented well, alongside products that share the same values.
Our trade partners include specialty lifestyle and homewares retailers, outdoor and garden stores, surf and beach retailers, boutique hotels and accommodation operators, cafes and restaurants with outdoor dining, wineries and hospitality venues, and interior designers and outdoor living specialists.
If your customers care about quality, design, and how their outdoor spaces look and feel — we're probably a good fit.
What trade partners get
Curated range
A tight, well-edited product range with clear hero products and strong sell-through. No catalogue overwhelm — just the products that actually move.
Competitive margins
Trade pricing designed to work for independent retailers. We're building long-term stockist relationships, not one-off orders.
Marketing support
High-quality product photography, lifestyle imagery, and copy available for your own channels. We want your customers to fall in love with the products before they arrive in store.
Seasonal support
We're a seasonal business and we plan like one. Pre-season briefings, stock availability updates, and sell-through support throughout the season.
Hospitality & commercial supply
Beachkit supplies commercial-grade outdoor shade and furniture to hospitality businesses across New Zealand. Our market umbrella range is built for all-day commercial use — the kind of quality that a winery terrace, boutique hotel, or restaurant courtyard demands.
We work directly with hospitality operators on tailored orders, including volume pricing, colour matching to existing outdoor settings, and staged delivery to fit fit-out schedules.
Not sure if your volume is large enough? Talk to us anyway. We'd rather have a conversation than have you assume we're not interested.
Brand distribution partnerships
Beachkit is New Zealand's home for the world's best coastal lifestyle products. That means our own range — and it means representing carefully selected international brands in the New Zealand market.
We're actively seeking distribution partnerships with premium coastal lifestyle brands from Australia, Europe, and beyond that don't yet have a dedicated New Zealand presence. We offer exclusive or preferred distributor arrangements, with full commitment to proper brand representation: correct retail positioning, stockist placement, and marketing investment.
What we bring to a brand partner: an established Shopify store with a growing customer database, a developing wholesale network of NZ stockists, a deep understanding of the NZ coastal lifestyle market, and genuine passion for the brands we represent.
If you're a brand looking for the right NZ partner — not just a reseller, but someone who will build your presence here properly — we'd love to hear from you.
Where you'll find us
Beachkit products are currently stocked at selected retailers across New Zealand. We're growing our stockist network for the 2026/27 season and actively seeking new partners in key regions — particularly Auckland, Wellington, Canterbury, and the Waikato/Bay of Plenty coastal corridor.
Whether you're a retailer, a hospitality operator, or a brand looking for a New Zealand distribution partner - email us directly at trade@beachkit.co.nz and we'll be in touch within two business days.